P!nk Incorporated – 5 Reasons For Her Company’s Success

Yesterday I watching a documentary on the singer P!nk and I was blown away. I must admit I wasn’t someone who cherished her music, but I now understand, admire and dare I say, now I am a fan.

P!nk, is a successful business that has over 250 employees and Alecia Beth Moore (P!ink) is an amazing CEO. She has over 250 engaged employees who live and breath her brand. She is one of highest paid performers on the planet and is worth $200 Million. So how does P!nk do it? Here are five reasons she is killing it.

1 – She Hire’s Employees With Better Skills Than Her

P!nk surrounds herself with the best people with many different skills. She’s not intimidated, learns from others, and wants others to succeed. She is successful because she parks her ego and works with people to find mutual value.

2 – She Leads by Example and Not by Authority

P!ink will often say “I don’t need to be a bitch to get people to work together”. She gets others to perform by leading the way and working just as hard as everyone else. She’s a hard worker, positive, grateful and a risk taker.

3 – She has Created and Lives a Successful Brand

Her brand is strong, and people naturally gravitate towards it. Individuality, confidence, fun, positivity, living life and embracing that you are different. It’s all about being you and not worrying about what others think of you. She has helped so many people who have struggled with her music.

4 – She Hire’s Employees Who Match her Brand

Her brand wouldn’t succeed if she didn’t ensure the other 250 employees supported, lived, and matched those values. Everyone is expected to give their best, be positive, be supportive and work hard. She demands this and still allows others to be who they are.

5 – She Expects More from Everyone While Creating Trust

P!ink will state “I don’t want a guitarist I want Justin” or “I don’t a drummer I want Mark”. She is loyal to her people because she took the time to pick them and grow with them. Everyone is expected to give their all, have fun, be positive and be grateful. The energy needs to be high, and the shows must be life changing. It’s a high bar but she wouldn’t expect anything less from herself.

Companies can learn a lot in how she runs her business. Her success was not easy, and she works on it everyday. Branding, leading by example, hiring employees who match the HR brand, and creating core values that her team must live by. This documentary struck a chord with me as this is what we create when we work with our clients. Trying to tour the world and perform for 80,000 people a night or building a team to sell products or services to the public. These five keys to success are important.

-People Stuff Inc. (709) 697-2423 or chad@peoplestuffnl.ca

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